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PROMOTIONAL DESIGN There are many ways to promote a product, service, or event. Whatever your widget is, the more it stands out from all the other widgets, the better off you are. Promotional materials can include a variety of mediums, such as t-shirts, banners, trinkets, etc.; each with a unique set of design considerations. What visual elements and colors will convey the proper feel and energy of your product/service? What are the demographics of your target market? It's not just about getting noticed—it's getting noticed for the right things by the right people.
PRODUCT PACKAGING If you're selling a product it's packaging needs to speak for itself and stand alone to entice a buyer to choose your brand over all the competition. Does every element of your label convey the esence of the product and your brand while also appealing to it's target audiance? That's a lot of work for one little label—a good design can pull it all together.
ADVERTISING We are inundated with ads everyday—what makes one memorable in the sea of others vying for attention? It's usually a unique visual effect or an unexpected twist. Surprise your viewer, make them laugh, make them think...they will remember you for it.